In an ideal world, your boss would instinctively advocate for your work. But sometimes you might need to give them a push to endorse your idea, introduce you to key stakeholders, publicize your achievement, or position you as a subject matter expert. Here’s how to ask for the help you need.

Highlight what’s in it for them. To win their support, connect your request to their goals. Does your project streamline processes or reduce their workload? Frame your ask as mutually beneficial, and they’ll be more likely to get involved.

Offer specific suggestions. Don’t leave them guessing. Be clear about meetings, presentations, or company communications where your boss could advocate for your work. The more you plan for them, the easier it is to say “yes.”

Provide ready-made talking points. Draft an email your boss can copy and paste or supply them with concise scripts or bullet points to advocate on your behalf. This also ensures your work gets highlighted the way you want.

Implement a “weekly win” routine. Send a brief, regular update on your team’s achievements, challenges overcome, and upcoming milestones. Not only will this make your boss look good, but it keeps your contributions top of mind for them.
This tip is adapted from “5 Ways to Ask Your Boss to Advocate for You,” by Melody Wilding.